This research examines whether consumers ascribe racial stereotypes to artificially intelligent (AI; nonhuman) agents and whether these stereotypes impact ratings of satisfaction, perceptions of competence and humanness, and outcomes of …
Currently invited for 3rd round review at the Journal of Consumer Research. Interracial couples are increasingly featured in marketing messages, yet little is known about how their representation influences consumer …
Under 2nd round review at the Journal of Consumer Research. It is widely acknowledged that gender bias has negative effects on women in business, ranging from hiring and promotion to …
Working Paper, target: Journal of Marketing Education Classroom engagement is an increasing challenge among education professionals. We offer one innovative method to increase classroom engagement through the implementation of a …
Working Paper, target journal: Journal of Marketing This research examines how donation behaviors, such as willingness to donate, donation amounts, and persuasion, vary by the gender of the victim featured …
Organizations across the US invested $8 billion towards anti-bias training, but little is known about whether consumers value it. This current research uses experimental choice studies and machine learning methods …